I was actually thinking about that crazy magnetic tom mounts a few days ago. I've looked at a million drum ads, and I've seen a lot of cool stuff for sale, but I've NEVER seen one of those. I don't know if anyone bought them.
I do appreciate the fact that people are still out there trying new things with drums to make our lives easier and better.
You're not wrong, and we wouldn't have cool things like thirty-one flavors of isolation mounts, holes of all shapes and sizes in cymbals, or internal mic mounts without people taking crazy ideas and making them reality (all of which I use and greatly enjoy). And I can hardly begrudge people for hyping their product, because after you sink all that capital into
making them, then you actually have to
sell a few of them. And to be honest, if I were to post an A/B recording of a drum with an isolation mount, and one without, would we hear the difference?
In this case, though, the website is actually
really not great from a marketing/information standpoint. It took me FOREVER to actually
see the product on the website and
understand where and how it mounted on the drum (not a great sign); the copy is all about the purported sound benefit, but with no explanation of the mechanism or theory. Usually when it's an add-on piece of gear that improves a drum's sound, you get all sorts of evidence supporting the claim. When people started putting out isolation mounts, you'd see soundwave diagrams of an unisolated drum and an isolated drum. You'd see science about nodal points and vibration and resonance. This is all fluff, no buff. And that's why I don't think it's even actually a thing.