Bermuda says it better but it’s a trade show and you’re either involved with a company, or you get invited by a company. I don’t think you can buy your way in. But you get to see all the new products being put out for the entire music industry, so you have four days to see everything and I don’t think you can see it all. A lot of it is companies debuting products to gauge interest and take orders. So if you debuted a product and no one was interested, you probably wouldn’t go into production. That’s the main reason for the convention. The social aspect/concerts are all centered around that.I've never been so i'm ignorant: how does it work do you get invited? Is there a ticket to purchase?
I've seen the YouTube videos of people talking loudly into microphones about the gear from this event, is there more gear than I'd see if I traveled to Sweetwater Sound or Memphis DrumShop?