ANIMALBEATS
Silver Member
I love the lugs, and like the Logo. But my, my, they should use an AMERICAN font.
They're completely hollow inside, save for the insert and spring. Kind of a waste...but I still think they look cool and give the drums an aggressive, unique look.
The logo is pretty brilliant, marketing wise. Simple. Clean. Timeless. Both the drums and the logo are memorable and instantly recognizable, even from a considerable distance.
I the DW logo and lugs serve the purpose that the comandy wanted.
(I have a degree in Graphic Design)
What DW set out to do, and what ALL companies want to do is set up a logo that projects the brand and message in one look. You see that logo from afar and you KNOW it's DW. Same with the Lugs, though they took over the Cam Co lug, they kept it, why? Because if you see any drum in any place, live, tv, music videos, ANY PLACE, you will KNOW it's a DW.
I the DW logo and lugs serve the purpose that the comandy wanted.
(I have a degree in Graphic Design)
What DW set out to do, and what ALL companies want to do is set up a logo that projects the brand and message in one look. You see that logo from afar and you KNOW it's DW. Same with the Lugs, though they took over the Cam Co lug, they kept it, why? Because if you see any drum in any place, live, tv, music videos, ANY PLACE, you will KNOW it's a DW.
I the DW logo and lugs serve the purpose that the comandy wanted.
(I have a degree in Graphic Design)
What DW set out to do, and what ALL companies want to do is set up a logo that projects the brand and message in one look. You see that logo from afar and you KNOW it's DW. Same with the Lugs, though they took over the Cam Co lug, they kept it, why? Because if you see any drum in any place, live, tv, music videos, ANY PLACE, you will KNOW it's a DW.