It's really up to your musical application, BUT....
I just toured with a Blues band and was using a Stage Custom. I had Coated Aquarian Force 10 heads on the toms, a Clear Super Kick 10 on the Bass, and a Coated Triple Threat on the Snare... WOW!!!
Big, Fat, Low towns that really projected. I have this same head combo on my Recording Custom, so I figured I would try it on the Stage Custom. Honestly I think these heads made that kit one of the best sounding drumsets I have ever had the pleasure of playing. The are perfect for just about any musical application. Rock, Blues, Jazz, Metal, R & B... you name it and this kit could do it with those heads.