Re: Just ranting about "Fast Food" style bands (the kind im in)
Metal is basically an entire separate culture, so the subgenres almost function more like genres do in music as a whole. Pretend there was nothing but metal, and suddenly you need a whole load of names for things otherwise it'd be like making no distinction between Beethoven and the Beatles.
Bottom line with the OP is...you have to have good material, otherwise there's no reason to play anything. So I guess I agree! It's difficult to argue with that idea, it's the most fundamental thing about any band. Obviously there's other factors like image, but no need to churn things out as if you're making up for a trade deficit.