Originally Posted by jonescrusher
Yes, I agree, I was left a bit confused as to what the article was getting at. Tuning correction goes on in every genre of music, even when recording artists that are thought of as excellent singers. Definitely nothing wrong with that if used sensitively - time constraints, not losing an otherwise great take etc.
At the same time, is there anything wrong with using pitch correction as an effect, rather than a 'corrector'? T-pain makes cash from having his own sound, kids love it (I personally fail to see the appeal).
Pop music is often forgettable and musically devoid, but musicality is not it's purpose. Spice Girls and Girls Aloud are two of the biggest selling pop groups ever in the UK - they're also perhaps the two most talentless in terms of singing. A huge amount of studio trickery has gone into getting their vocals to sound acceptable. They sell because of the looks and attitude that makes up the brand.
T-Pain is a good example. He sings flat on purpose FOR the Autotune effect, but I can't pretend to be a fan of him in the slightest - just not my thing. That is fine in my book because it's being used as a creative effect and T-Pain probably can sing in tune for what it's worth, although the talent of individual singers is not really what this is about for me.
I had this debate a while ago with somebody, he was advocating using Autotune as a way of reaching notes that the singer cannot sing. To me, I don't think that is necessarily a fair representation of the singer and that's defeating the point of what I think Autotune should be used for - which is an effect, not necessarily as a corrective tool. Personally, my aesthetic leans toward imperfection and I like so-called 'mistakes' in music, in fact I think perfection is a mistake in itself and can completely add to the experience. Joy Division not exactly being the greatest players absolutely adds to the listening experience for me and their ways around that are what formed the ideas that New Order used (obviously, that and the death of Ian Curtis, but they were going towards samplers anyway). Sadly, somewhere in the 80's, the idea of the 'perfect take' became obsessive and singers who actually can sing (like Madonna, love it or hate it, she really can) were replaced with flash. Which is commercialism. Music being relegated to a financial asset rather than art is really where the issue is, Autotune is just one misused symptom of that.