Originally Posted by Sesshoumaru
You'd be much better off making friends with some 20yr old marketing/business major and hiring them to manage/book shows for you.
That's certainly a help. The net is inundated with bands hoping that club bookers will visit or otherwise stumble on their sites, and offer them gigs. Networking and an assertive, proactive, and personal touch works wonders.
But a point person for the band is still going to encounter these pay-to-play situations. At least if the band trusts that person to say no for them, they won't end up doing disappointing gigs for no money.
One of my bands keeps threatening to get a person to work the bookers and handle social media. I really think it would help.