Maybe perhaps&possibly if they offered lower-ended&priced drums would they've still be able to stay in business?
You know, I don't know.
I've had lots of discussions regarding the "cheapening of a brand name" whenever a higher-end drum builder starts building cheaper drum sets. Some people believe that high-end drum builders should only build high-end drums and not delve into cheaper, lower-cost lines. While I like the idea of drum companies (like Brady) only building high-end drums, I understand the need of some companies building lower-end kits in order to stay in business. It's happened with several drum companies. As far as my opinion goes, I guess it's something like this: I like the romantic notion of a company only making high-end drums. It brings with it a certain level of mystique and pride of ownership. However, whenever a high-end/boutique drum company starts making lower-end drums, it sort of does something to that brand. For example, it's really not that big of a deal to see that OCDP logo head on stage anymore like it used to be in the mid-1990s. With that said, companies use the lower lines to support building the pro kits. I guess I have mixed opinions about it all.
Well, I don't perceive Brady as the kind of company that does run-of-the-mill Keller kits (not that there's anything wrong with a Keller kit! Heck, I own one). Are Brady drums over-priced? I don't know. Maybe to some they are, and to their customers, apparently not. I think when it comes to a certain level of musical instrument, some folks have a hard time understanding the economics of it all. For example, there is A LOT of difference between a $500 drum set and a $1500 drum set. Along the same lines, there are differences between a $2,500 set and a $5,000 drum set, but the difference isn't going to be as great as it is between the $500 set vs the $1500 set. Those small sonic differences and improvements cost a lot more once you reach a certain level. They are there, but they are going to cost. Some see the value in it while others don't. For me, it's not worth it, but for others it is. If someone wants to throw $5k at a drum set, have at it...just make sure to post pictures....apparently it's the cost of the glue which makes them as expensive as a RR (Rolls Royce) not too mention raw material costs NOT inc labour of course!.